Isn't this just email marketing?

Email marketing goes to everyone on a schedule. This goes to people who already enquired, on the timing their own enquiry implied, and stops when they come back.

We already follow up our quotes.

You follow up the ones you remember, in the weeks that are not busy. Day 2, 5 and 9 on every quote without exception is a different number, and it is the number that shows up in the close rate.

Can it handle rebate and finance questions?

It answers from your own rules and current rebate figures, and escalates anything it is not certain about rather than guessing. Getting a rebate number wrong is expensive, so it is set up conservatively.

Solar & battery · STN 04 — Chase

Not now
is not never.

Solar is compared for weeks. Whoever is still in the conversation at the end wins, and usually nobody is. The enquiry that was too early stays warm until it is ready. Without it, the too-early enquiry is dropped, and buys from whoever is in front of them in six months — and for residential and commercial solar and battery installers, that adds up to $96,100 a year.

Book the leak audit

free leak audit · 10 minutes · no login

What it is costing now

~~$96,100~~

a year for residential and commercial solar and battery installers. Struck through because it is recoverable.

Based on 3 unanswered enquiries a month at $8,900 average install value, of which 30% would have converted. Your leak audit uses your numbers, not these.

What changes

The enquiry that was too early stays warm until it is ready.

People who are not ready yet go into a slow, useful sequence instead of being dropped. Months later, when they are ready, you are the business they already know. Most competitors have forgotten them by then. On the line this sits at station 4, chase — the point where enquiries either turn into installs or quietly stop. You pay real money for solar leads, then let a third of them go unanswered past the first hour.

The board — Solar & battery — chase station

RUNNING

MonQuote #341 — 6.6kW system, $8,900Quote sentDay-2 chase sent
WedCustomer replied "still interested"Day-5 chaseCall booked
FriContract signed — 6.6kW + batteryPipelineInstall scheduled
06:00Shift summary → owner's phoneReport$8,900 signed

How it runs

What long-term nurture changes for solar & battery

01
Not-now is a state
Not a dead end. They stay on the list with a reason and a date.
02
Useful, not noisy
Occasional, genuinely relevant contact — not a monthly newsletter nobody opens.
03
It hands back warm
When they re-engage, it is a live enquiry again, with the full history attached.

Straight answers

Long-term nurture for solar & battery — questions people ask

Isn't this just email marketing?: Email marketing goes to everyone on a schedule. This goes to people who already enquired, on the timing their own enquiry implied, and stops when they come back.
We already follow up our quotes.: You follow up the ones you remember, in the weeks that are not busy. Day 2, 5 and 9 on every quote without exception is a different number, and it is the number that shows up in the close rate.
Can it handle rebate and finance questions?: It answers from your own rules and current rebate figures, and escalates anything it is not certain about rather than guessing. Getting a rebate number wrong is expensive, so it is set up conservatively.

Same trade

Everything else that runs on a solar & battery line

Same station

Long-term nurture in other trades

Solar & battery · Long-term nurture

Find your leak
in 10 minutes.

We count what is leaking out of your pipeline right now and put a dollar figure on it. Free, ten minutes, no login, no obligation.

You see the number before you spend anything.