Electricians · STN 05Return

Your old list
is new revenue.

The calls that come in during work hours are the ones you cannot take, and they are most of them. Booked work from people who already know you. No new ad spend. Without it, a database of past customers sitting unused while you pay for new leads — and for electrical contractors and domestic sparkies, that adds up to $25,900 a year.

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What it is costing now

$25,900

a year for electrical contractors and domestic sparkies. Struck through because it is recoverable.

Based on 6 unanswered enquiries a month at $720 average job value, of which 50% would have converted. Your leak audit uses your numbers, not these.

What changes

Booked work from people who already know you. No new ad spend.

A campaign to the customers already in your database — the ones who bought once, or enquired and went quiet. You already paid to acquire them. Reactivation is the cheapest revenue available to you, and most businesses never run it. On the line this sits at station 5, return — the point where enquiries either turn into jobs or quietly stop. A powerpoint and a fan is not worth chasing, so it never gets chased — and it was an hour's work you already had.

The board — Electricians — return station

RUNNING
  • 06:00Shift summary → owner's phoneReport$3,570 overnight
  • 17:52Dead circuit — MarrickvilleMissed callBooked 08:00
  • 19:30Switchboard upgrade quote, $2,850Day-2 chaseOpened, no reply
  • 20:14Downlights + fan — web enquiryWeb chatBooked Thu

How it runs

What database reactivation changes for electricians

  1. 01

    The list is cleaned

    Deduplicated and segmented by what they bought and when.

  2. 02

    The offer is written

    Done for you, in your voice, with a reason to act now that is not a discount.

  3. 03

    It goes out in waves

    Paced so replies are answerable, rather than a thousand at once.

  4. 04

    Replies join the line

    Every response is answered, qualified and booked like any other enquiry.

Straight answers

Database reactivation for electrical — questions people ask

That list is old and cold.
It is a list of people who already chose you once. That is warmer than anything you can buy, and it costs nothing to ask.
Most of my work is word of mouth. Does this still help?
Word of mouth still has to reach you. A referral who calls while you are up a ladder and gets voicemail is the most expensive lead you will ever lose, because it cost you nothing to earn and you lost it anyway.
Can it handle compliance questions?
It does not give electrical advice. It captures what the job is, where it is and how urgent, then books or escalates. Anything technical comes to you with the full conversation.

Electricians · Database reactivation

Find your leak
in 10 minutes.

We count what is leaking out of your pipeline right now and put a dollar figure on it. Free, ten minutes, no login, no obligation.

You see the number before you spend anything.

free leak audit · 10 minutes · no login