Accountants · STN 05Return

Your old list
is new revenue.

Enquiries concentrate around tax time, exactly when the practice is least able to answer the phone. Booked work from people who already know you. No new ad spend. Without it, a database of past customers sitting unused while you pay for new leads — and for accounting practices, bookkeepers and tax agents, that adds up to $35,600 a year.

Book the leak audit

free leak audit · 10 minutes · no login

What it is costing now

$35,600

a year for accounting practices, bookkeepers and tax agents. Struck through because it is recoverable.

Based on 3 unanswered enquiries a month at $2,200 average engagement value, of which 45% would have converted. Your leak audit uses your numbers, not these.

What changes

Booked work from people who already know you. No new ad spend.

A campaign to the customers already in your database — the ones who bought once, or enquired and went quiet. You already paid to acquire them. Reactivation is the cheapest revenue available to you, and most businesses never run it. On the line this sits at station 5, return — the point where enquiries either turn into engagements or quietly stop. A proposal sent in the busy weeks is rarely followed up, and an unanswered proposal is a lost annual client.

The board — Accountants — return station

RUNNING
  • 06:00Shift summary → partner's phoneReport2 engagements signed
  • Mon 8:40New client — small business taxWeb formConsult booked
  • Mon 18:12Missed call — BAS questionMissed callCallback booked
  • ThuProposal #88 — advisory, $4,800/yrDay-5 chaseSigned

How it runs

What database reactivation changes for accountants

  1. 01

    The list is cleaned

    Deduplicated and segmented by what they bought and when.

  2. 02

    The offer is written

    Done for you, in your voice, with a reason to act now that is not a discount.

  3. 03

    It goes out in waves

    Paced so replies are answerable, rather than a thousand at once.

  4. 04

    Replies join the line

    Every response is answered, qualified and booked like any other enquiry.

Straight answers

Database reactivation for accounting & bookkeeping — questions people ask

That list is old and cold.
It is a list of people who already chose you once. That is warmer than anything you can buy, and it costs nothing to ask.
Our clients expect a professional relationship, not automation.
They expect a reply. Automation covers the enquiry, the booking and the reminder — the advice and the relationship stay entirely yours, with more time for both.
Can it handle confidential information?
It captures contact details and the nature of the enquiry, then books. Financial detail is exchanged through your existing secure channels, not the chat.

Accountants · Database reactivation

Find your leak
in 10 minutes.

We count what is leaking out of your pipeline right now and put a dollar figure on it. Free, ten minutes, no login, no obligation.

You see the number before you spend anything.

free leak audit · 10 minutes · no login